Analysis of food machinery market in China

by:Hommy     2019-12-09
1. Market applicability analysis (1)Technical applicability. The existing technical grades of food machinery in China are mainly divided into three levels: high, medium and low, while the low-grade technical levels are not supported. However, the equipment level of China's food machinery manufacturing industry is mainly medium and low grade, while the high-tech products currently used depend on foreign companies. (2)Applicability of scale. The equipment used by food processing enterprises in China is mainly divided into three sizes: large, medium and small, while small-scale production enterprises should fend for themselves according to the laws of market economy. However, the equipment produced by China's food machinery manufacturing industry is mainly equipped with medium and small enterprises, while a large number of complete sets of equipment are still imported. (3)Seasonal applicability. Due to the variety of agricultural products, many food processing belongs to seasonal production. For food machinery that needs seasonal production, different geographical conditions, different seasonal climates and processing technical requirements of products in different seasons must be fully considered. 2. Strategic environment analysis (1)Advantage Analysis. First, the development speed of food machinery is relatively fast; The second is to form a group of food machinery manufacturing enterprises with certain advantages and a research and development team with certain development capabilities; Third, governments at all levels attach great importance to the agricultural product processing industry and food industry, creating a good policy environment and market environment for the development of food machinery. (2)Disadvantage analysis. First, the overall technical level of food machinery is backward, and the low level of most products is seriously repeated; Second, the ability of independent development is weak and the investment in scientific research is insufficient; Third, the industrial main body mainly relies on foreign high-tech, with few products with independent intellectual property rights, and the industry lacks strategic measures for technological leapfrogging. (3)Opportunity Analysis. First, the party and the government have formulated a series of supporting policies, and the market has played a great role in promoting the development of food machinery. Second, China's implementation of the 'Western Development Strategy' and the 'strategy of revitalizing the old industrial base in Northeast China' has provided new development space and market demand for the development of food machinery. Third, with the further implementation of WTO rules, food machinery will upgrade its technical level around international rules and practices. Fourth, with the implementation of the 11th Five-Year Plan, a number of new technologies, new equipment and new standards will emerge one after another, which will surely promote the faster development of China's food machinery.
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